Thank everyone for coming out to the UNHEARDOF X Adidas Rivalry Low Grandma Couch "Mother's Day" Release Party! Hope you liked the cupcakes!

UNHEARDOF took some of the girls from St Augustines school from Covington KY out to lunch and gave each student a pair of Adidas x UNHEARDOF Grandma Couch Rivalry Lows with a bouquet of flowers to take home to mom.

When you shop and support UNHEARDOF you constantly supporting the local area youth.
Thank you for your support.

The Last Rivalry.

Mother’s Day is typically a joyous holiday, but for some folks it can be particularly hard.
Especially the first Mother’s Day after losing a loved one. Be it a grandmother, mother,
auntie, sister, or just someone special in your life, it is important to not dwell in grief, but
remember the good times we spent with them. UNHEARDOF wanted to create a shoe that encourages everyone to stay positive during hard times, and to always stop and smell the flowers.

For one last time, Unheardof is revisiting its storied Grandma’s Couch Rivalry Low to
celebrate the life of their matriarch Naomi Phillips. Sitting atop a gum rubber midsole, the
Final Rivalry features premium Baby Pink pig suede in tribute to her favorite flower, the
orchid. Building on the orchid theme, the iconic 3 Stripes are alternating green and red
pig suede, representing the orchid’s stems and growth. The panels are an update of the
beloved embroidered floral couch pattern with a completely new design, unique to each shoe.

The Final Rivalry further honors Naomi with embossed examples of her handwriting. In
addition to her handwritten Adidas branding on the heel tab, Phil Lipschutz’s loving tribute to her states “Dear Naomi” at the forefoot, and the phrase he signed every card with; “Love, Always and Forever” on the heel counter. A fitting way for Phil to give Grandma her flowers one last time!

Adidas X UNHEARDOF Rivalry Low Grandma’s Couch ‘Mothers Day’
JP9906 CLEAR PINK/RED/ $185.00 in Mens Size 4-14
available May 10th 2025 11 AM exclusively in store only at UNHEARDOF

1/600

The UNheardof x Adidas Pork Chop Piggy Runners pay tribute to those who refused to be counted out. Growing up, you may have been the little piggy everyone doubted—too lame, poor, ugly, short—whatever the excuse was. But while they talked, you kept reaching for something greater.
When the winds blew, you stood your ground. When the wolves showed their teeth, you laced up, and left them in the dust. Every challenge, every doubter—it was all fuel. The UNheardof x Adidas Piggy Runners are inspired by those who never let the world define their worth. For the little Pork Chop who refused to quit—this one’s for you.

Lace up in a silhouette that blends heritage with bold craftsmanship. 
The Unheardof Piggy Runners reimagine a classic design with premium pig suede, pony hair, and open mesh for a rich mix of textures. Embroidered pig head branding on the tongue and red 3M hits add signature details, while plush cushioning keeps every step comfortable. Whether you’re hitting the streets or just kicking back, these sneakers bring a unique take on timeless style.

The Piggy details:
Regular fit
Lace closure
Premium Suede/ Mesh upper with weldings
Textile lining
Adiprene cushioning
Reflective details
Adiwear outsole
Imported
Product color: Clear Pink / Semi Pink Spark / Collegiate Red
Product code: JS2974
Retail Price $185.00 Size 4-14
1,500 Pairs made

Our Girl Skylar Blatt For UNHEARDOF X Adidas Adi Star Cushion


The Piggy Bus!
The UNheardof x Adidas Piggy Runner Metro Bus is a rolling art piece designed to bring a new take on public transit. It represents the days when inner city kids from rural schools were picked on for riding the bus to school, turning that experience into something positive and enjoyable. Instead of a ride to be ashamed of, we wanted to make the bus a moving art statement that was fun, creative, and impossible to ignore. The unique take on the bus makes people excited to board the bus and view the artistry, a far different experience from their normal lackluster ride that many have no choice but to take daily.


We will see you all on 3.29
Oink Oink!