The Adidas Piggy Runner 2.0 isn't just a sneaker; it’s a middle finger to the polished, hyper-streamlined aesthetic of modern running tech. Built on the chunky, unapologetic frame of the Adistar Control 5—a cult classic from 2008, a nod to the year that UNheardof opened its doors—this silhouette is the only one bold enough to carry the weight of Phillip Lipschutz’s history. Long before he was the visionary behind UNheardof, Phil was "Porkchop." A teenager navigating a world of trauma and neglect, finding his only sense of gravity on four urethane wheels. He didn't ride alone. Alongside him was a ragtag brotherhood of outcasts with names that sounded like a fever-dream diner menu: Cheeseburger, Cupcake, and Steve-O. Together, they were mischief makers, not troubled youth, just a group ofskaters who turned the cold concrete of  parking garages and the forbidden ledges of suburban neighborhoods into their own private sanctuaries. To the outside world— the police officers with sirens at the ready, and the neighbors who saw only trouble—they were a nuisance. But for Porkchop and his crew, skating was the saving grace. It was the literal vehicle that carried them away from the chaos of their homes and into a space where they could

finally just be kids. The Piggy Runner 2.0 captures that friction. It’s loud, it’s complicated, and it’s layered with the same grit that lined the streets of Cincinnati. The creative fire that fuels UNheardof today wasn't sparked in a design studio it was sparked on the friction of those streets. With the Piggy Runner 2.0, Phillip Lipschutz proves that the kids they misunderstood were the ones building the future all along.

Available 3/28/26 exclusively at UNHEARDOF in store and online.

UNHEARDOF unveiled the second colorway of the Adidas x UNHEARDOF x FC Cincinnati Forum Low "Blue Kit" inspired by the team's 2025 Blue Kit set to release on 10/24/25. The Blue Kit colorway comes with the special box, keychain, stickers, and a limited edition sports card.

UNHEARDOF invited kids from Children's Home of NKY to our soccer stadium and was welcomed with cookies, pizza, and surprise guests from Adidas athlete and WNBA Superstar Erica Wheeler, along with FC Cincinnati Defenders Nick Hagglund, and Teenage Hadebe to speak to the kids about success, and the drive to never give up on your dreams.

Our Pop Up event at Vintage on Race St brought some of friends and family out to celebrate our collab with Adidas, and to celebrate our soccer clubs 10 year anniversary. 

UNheardof also unveiled the 3rd colorway of the Adidas x UNheardof x FCC Friends & Family pair, which was limited to 50 pairs and was gifted to the first 50 people who  purchased the shoes during the event.

The Adidas x UNHEARDOF x FC Cincinnati "Blue Kit" limited to only 750 pairs, released in-store and online on 10/24/25 via unheardofbrand.com for $165.00

Thank you to everyone who showed up and supported UNHEARDOF and FC Cincinnati! 

UNHEARDOF X Adidas come together in celebrating the 10th Year Anniversary of FC Cincinnati with a Limited Edition Forum Low. 

Growing up in the inner city, Phil and his friends used sports as a coping mechanism to help survive their environment and spent every waking second outside. With little money to spare, the friends had to make do with whatever equipment they could get their hands on. Most of the time, that meant having to play basketball with a soccer ball, or kicking around a worn out basketball when they couldn’t find a soccer ball. In fourth grade, Phil decided to focus on soccer. A decision that paid off as he became one of his team’s star players. He wanted to be a professional soccer player, but puberty hit him hard in middle school. The changes to Phil’s body caused him to lose his primary weapon of speed, which cost him his spot on the team. Phil was devastated but decided to return to basketball and tried out for his sixth grade team.

Unfortunately, that produced the same results as his soccer tryout. He was told he was just too slow. This crushed Phil’s confidence, so he fully embraced his “Pork Chop” moniker and never played organized sports again. This may have been a blessing in disguise, as that summer, Pork Chop received his first skateboard. These events would completely alter Phil’s future, eventually leading to the founding of UNHEARDOF.

The UNHEARDOF X FC Cincinnati Adidas Forum Low “All For Cincy” is a modified take on an Adidas Originals lifestyle basketball shoe. This version of the Forum Low sees the ankle strap and lockdown collar removed, and its original tongue swapped with the taller, soccer influenced Adidas Gazelle Indoor tongue. The shoe features premium pig nubuck uppers, 3M reflective debossed brand DNA graphics, FCC and Adidas co-branded embroidery on the tongues, and custom UNHEARDOF branded graphic insoles. 

The “Orange Kit” colorway pays tribute to the uniforms FC Cincinnati wore when they captured the Supporters’ Shield in 2023. The uppers are FCC Orange pig nubuck with an FCC Blue collar lining, and chalk white toeboxes and tongues. The iconic 3 Stripes are Metallic Silver leather, representing the Supporters’ Shield trophy. The “Orange Kit” upper features a wraparound graphic of the team’s motto “All For Cincy” debossed in gothic 3M reflective silver. All this sits atop a chalk white rubber cupsole with a translucent gum rubber outsole.

The UNHEARDOF X FC Cincinnati Adidas Forum Low “All For Cincy” will be available at UNHEARDOF on 10/24.

Available now online and in store. Asics Summer 2025 footwear collection is taking over the streets this summer in Cincinnati. Be sure to swing by UNHEARDOF and lace up a fresh pair of GT-2160's or 1130's.
Photos by Chad Dolan

Thank everyone for coming out to the UNHEARDOF X Adidas Rivalry Low Grandma Couch "Mother's Day" Release Party! Hope you liked the cupcakes!